Category Vision
Working together with various sectors of Nestlé Global we have developed a number of Category Strategies for them. Spanning across categories such as food, hot beverages, pets and baby care, we worked closely with the individual teams to develop an overall creative.

The design was brought to life through Driver Icons, print, PPT decks and video, all these elements were used together to tell a complete and concise story, each unique to their own Category.


“JB Communications came highly recommend to me from other members of the international team here in Switzerland. Their work is always of the highest standard, creative and they are not phased at managing tight deadlines. Tania who heads up the studio always has a very positive and a ‘can do’ attitude.

If you want your category vision turned into a world class presentation then they are the company to go to!”

Eduardo Garcia
Global CCSD Lead